From Lagos to Cape Town, Santiago to Seoul, people want to be cool. “Cool” is a word we hear everywhere – in music, in fashion, on social media. We use it to describe certain types of people. But what ...
“Cool” people across the world tend to have these six personality traits in common. “Am I cool?” is a question we’ve all probably asked ourselves at some point. Or, we may have wondered, “Do they like ...
On a special episode (first released on August 27, 2025) of The Excerpt podcast: Is coolness just a vibe—or something deeper? A new global study spanning 12 countries finds surprising common traits ...
Todd Pezzuti received funding from ANID Chile to conduct this research. From Lagos to Cape Town, Santiago to Seoul, people want to be cool. “Cool” is a word we hear everywhere – in music, in fashion, ...