If you’ve ever wondered why agile or lean development techniques work, The Principles of Product Development Flow: Second Generation Lean Product Development by Donald G. Reinertsen is the book for ...

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Product development strategy is the process of bringing a new innovation to consumers from concept to testing through distribution. When existing business revenue platforms have plateaued, it is time ...

James M. Morgan and Jeffrey K. Liker, authors of The Toyota Product Development System, Integrating People, Process and Technology (2006, Productivity Press), offer the following product development ...

Product development programs meet two types of measurable goals – goals that relate to the product itself and goals that integrate product development with broader business goals. Product-related ...

Technology products are not static. They evolve in response to shifts in the market or changing customer expectations. The most successful companies prioritize product development to maintain a ...

The growth in E/E content and complexity requires new approaches for developing E/E architectures. Product development can no longer occur as an isolated task but must happen in the context of a fully ...