In the culinary world, there's a saying that people eat with their eyes. Beautiful-looking food makes people not only want to consume the food but also to believe that the food actually tastes better.

Apple makes well-received products, but something that sets it apart from other brands is its attention to detail. From tight corner radius rules and iconography to the familiar look of Apple Store ...

In the complex ecosystem of global supply chains, packaging is as important as the product itself. Remember, packaging is ...

Product packaging is more than just a practical choice—it plays a critical role in shaping customers’ perception and memory of the product and the business behind it. Carefully chosen, smart packaging ...

As Amazon faces continued calls to step up overall sustainability efforts and reduce plastic packaging, one of the company’s key packaging programs envisions fewer Amazon boxes on your doorstep. To be ...

Shoppers aren’t imagining it. If you’ve noticed that products you’ve recently purchased are coming in boxes, cartons and other packaging that appear smaller, lighter in weight and decorated with less ...

From Issue Five of Gear Patrol Magazine. Discounted domestic shipping + 15% off in the GP store for new subscribers. Gear Patrol’s Senior Art Director, Andrew Haynes, is an expert in product packaging ...

Even the tiniest purchases often end up in massive packaging. It's not necessarily company carelessness – but it's still a big problem. The saying goes, "good things come in small packages". But many ...

PISCATAWAY, N.J., Jan. 14, 2025 /PRNewswire/ -- GenScript Biotech Corporation has unveiled an innovation in shipping packaging, propelling GenScript towards achieving their ambitious sustainability ...