A legacy family business takes on a new name as the next generation continues its mission of training professionals how ...
Though marketing and PR are different, they complement each other by working together to shape a brand’s narrative (PR) and drive business and sales goals (marketing). One tool once championed mostly ...
If there is one place that AI seems to have found work, it’s in corporate press offices. According to a new study published in the journal Patterns, which provides a comprehensive review of writing ...