Love it or hate it, Lego's Smart Brick has elicited strong reactions from its adult fanbase as they process the analog ...

Lucky for us Star Wars fans, the new Smart Play sets debut with a Star Wars theme. The three builds launch the first two days ...

LEGO announced it will launch a line of new Star Wars kits that include its new Smart Brick, a special piece that brings tech ...

Lego is aiming to add a new dimension of fun with its interactive Smart Play system.

At CES this week, Lego announced Smart Play, a new interactive way to play with Lego builds. Here's how it works and when you ...

Lego unveiled Smart Bricks, the brand’s first foray into smart tech integration, at this year’s CES trade show. The first ...

The brand-new, jaw-dropping Lego smart brick tech can recognize other bricks, activate effects and play music. They're ...

In today’s Tech Bytes: Lego is going high-tech. The new smart brick features a speaker, lights, and a tiny chip inside a ...

While the LEGO Mario builds have some interactive elements, Smart Play takes it to the next level. Only the individual LEGO ...

Lego's construction sets have been a fantastic choice for analog play for several decades now. These interlocking building blocks are set to get way more interesting with the inventive toy company's ...

If you haven’t heard about Smart Play yet, its a way for Lego to make its sets more interactive. A Smart Brick filled with ...