Researchers show what happens in the human brain when we try to influence other people or when we ourselves are influenced by others. When people change their opinion after they have received ...

Researchers led by Ali Mahmoodi at the University of Freiburg in Germany have characterized brain activity that occurs when we are socially influenced to change our minds. Publishing in PLOS Biology ...

Forbes contributors publish independent expert analyses and insights. I write about self-leadership and leading others. Titles don't make leaders—actions do. You don't need a lofty executive role to ...

OVER the past few weeks, we’ve been exploring informal social deviance, the everyday behaviors that may not be illegal but still disrupt social harmony. We’ve all encountered them, the person blasting ...

IMAGINE walking into a crowded market, weaving through the chaos, when suddenly, someone shoves past you with such force that you nearly lose balance. No “excuse me,” no “sorry,” no acknowledgment, ...

Researchers have characterized brain activity that occurs when we are socially influenced to change our minds. The study shows how the brain distinguishes between different types of social conformity ...