Primer is the olive of the makeup salad: you either live and die by it, or you not only hate it, but don’t understand the fascination. So what does primer actually do? Do we need to be using one?

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I feel foolish asking this, because it's like everybody apart from me knows the answer, but should I be using primer? What is it? All the beauty influencers I follow have raced ahead to talk about cut ...

The best hydrating primer will keep your foundation glowing and ensure everything stays in place all day long. These formulas ...

Consider the best primers as your new secret weapon for longer-lasting makeup and a smooth complexion. Our editors and experts handpick every product we feature. We may earn a commission from your ...

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If you have ever glanced in the mirror midday to see smudged lipstick, fading eyeshadow or patchy foundation, you know how frustrating it can be. Finding a makeup primer that works well with your skin ...