My best friend had planned an epic 40th-birthday celebration: a girls’ trip to a wine festival in Italy. While the trip itself sounded heavenly, my feelings leading up to it were hellish. The plan was ...

Opinions expressed by Entrepreneur contributors are their own. Thinking is important, of course. We need to think to function in life. But if we let thinking run rampant — if our minds lead our lives ...

If you could choose a superpower, predicting the future would be a tempting option. Imagine how handy the intel could be when making important decisions. But what if this superpower already exists ...

In a now-famous experiment published in the Journal of Consumer Research, Baba Shiv and Alexander Fedorikhin asked students to choose between chocolate cake or a healthy fruit salad. Prior to that, ...

Anyone can access their intuition, but not everyone knows how to learn to use it. We weren't offered "Learning How To Use Your Intuition" as an elective in high school — though it would be great if we ...

You're about to send an important text. Your stomach tightens. Your heart races. A voice in your head screams, "Don't do it!" But is that your intuition protecting you, or just anxiety playing tricks?