Learn a practical PPC framework that predicts intent, reaches beyond search, and connects the right audiences to the right ...

Google’s v23 Ads API speeds up releases while adding deeper Performance Max insights, AI-driven audiences, and more granular reporting.

Google’s v23 Ads API speeds up releases while adding deeper Performance Max insights, AI-driven audiences, and more granular ...

Hint: It involves better targeting Ads already follow you wherever you go. They’re on your TV, your phone, your train ...

ChatGPT could provide advertisers with a valuable "high-intent" engaged audience, siphoning marketing budgets away from ...

Google has an illegal monopoly in online advertising, U.S. District Judge Leonie Brinkema said today. Google is guilty of "willfully acquiring and maintaining monopoly power" in the publisher ad ...

Katelyn is a writer with CNET covering artificial intelligence, including chatbots, image and video generators. Her work explores how new AI technology is infiltrating our lives, shaping the content ...

The Justice Department last week sought to persuade a federal judge in Virginia to force Alphabet Inc.’s Google to sell off part of the company and change the way it does business to improve ...

The U.S. government's remedies trial in the Google antitrust case regarding its advertising tech is scheduled to begin on Sept. 22, according to civil hearing minutes released Friday. Last month, U.S.

Google has released a project called Carbon Footprint for Google Ads, available beginning Tuesday by request to select advertisers across EMEA. It will become widely available in the future. A video ...

A WIRED investigation into the inner workings of Google’s advertising ecosystem reveals that a wealth of sensitive information on Americans is being openly served up to some of the world’s largest ...