Customer relationship management consultants provide independent advice on solutions for managing customer service and customer relationships. Their aim is to help clients improve customer ...

CRM consultants can provide value, but they're not required. Do you need an outside consultant to help you implement a CRM system for your business? The answer is: it depends. My company implements ...

When Mark Benioff cofounded Salesforce.com, in 1999, he loudly declared that the software-as-a-service (SaaS) model would drive into obsolescence the exorbitant installation-and-maintenance fees once ...

The landscape of sales, marketing, and customer service continues to change at a frantic pace. And for those of us who have been in the CRM industry since near the beginning, it is nice to see the ...

Pretty much all CRM deployments need some degree of customization, the exceptions being those rare situations where businesses have very simple needs from their CRM application. Customizations can be ...

In this digital age it is not sufficient anymore to have great products or services to stay competitive. Just as important is having your customers happy. That is where Salesforce comes in. Salesforce ...

Nutshell reports that choosing a simple CRM involves matching industry needs, prioritizing core features, and testing user ...

Customer relationship management (CRM) implementation is a 10-step process for launching CRM software for your business. When implemented correctly, your new CRM will help you manage contacts, track ...

While CRM systems have been around for a long time now, choosing the right CRM platform–as well as implementing it–can still be tricky. Choose the wrong system or make a mistake in how you deploy it ...