President & CEO of RMR & Associates, an award-winning PR Firm with a reputation of producing results, for over 25-years. To continue reading this content ...

Most companies define the steps in sales funnel a little differently, but the core concept is fairly universal. The sales funnel breaks down the natural steps in the process of a purchase, of which ...

The sales funnel (or pipeline) is a well-known graphic as well as diagnostic tool. It depicts the sales process and its attendant sales stages, and it is especially common in the business-to-business ...

In business, customer drop-off is unavoidable. Just because a lead shows interest in your product or service, a number of factors can prevent them from making that all-important sale. This is where ...

One of the biggest challenges of running a business is learning how to leverage limited resources. Of all the resources needed for running a successful business, there is only one that can't be bought ...

There are several challenges sales teams face throughout the various stages of the funnel process, including the need… ...