To explore into this continuing evolution, I spoke to experts in design, branding and marketing across the creative industries. In the article that follows, I'll share 7 hot trends that are likely to ...

HBO is no stranger to controversy. There's recently been all that hoo-ha about it changing its name from HBO Max to Max and ...

Designing golf logos is part art, part science, with impacts that affect everything from a club's image to its bottom line.

TOKYO — Japanese designer Kenjiro Sano rejects claims he copied the emblem of a Belgian theatre when he created the official logo for the 2020 Tokyo Olympics. At a news conference on Wednesday, Sano ...

A logo is just the small graphic that accompanies company branding. It’s simple. Doesn’t require much. All it needs to do is identify the company it represents and be easy to stick on advertising, ...

Many small business owners spend weeks or months creating a business plan and days inventing the perfect company name, but another key element in marketing your brand is your logo. A logo is a visual ...

When it comes to Minnesota’s state seal, members of a state emblems commission couldn’t resist the call of the loon. The state bird won over the commission and now will be centered on Minnesota’s ...

BRUSSELS (AP) A Belgian designer will approach the IOC and the organizers of the Tokyo Olympics to change the logo of the 2020 Games because it bears too much BRUSSELS (AP) A Belgian designer will ...