The design brief is an integral part of any serious design project, a typically written mission statement that crystallizes the rules to live by dictated by the creative or the client, or a consensus ...
Here’s a typical road map for new product: An entrepreneur thinks of a business plan and gives a designer a brief about what the product should accomplish. The designer then creates a product.
Two years since the launch of ChatGPT, it would be hard to find a design team that hasn’t explored or exploited AI for creative tasks in ways that 10 years ago would seem unthinkable, but what many of ...