Building contractors can take advantage of economic conditions in good time or bad. In good times consumers are interested in building new homes; in bad times they are more likely to consider ...

Marketing is a challenge for most plumbing contractors. They don’t know where to market or what to say. Here are the most frequent advertising mistakes plumbers make. Mistake No. 1 — No objective: The ...

The construction industry has always operated on relationships and reputation, but the game has changed. Property developers, general contractors, and homeowners now research potential partners online ...

As long as homes and businesses need foundations, floors, and driveways, there will be no shortage of demand for concrete contractors. Approaching advertising for any small business presents a ...

SAN FRANCISCO — A headline on the front page of CONTRACTOR in May 1988 stated, " Marketing helps sell products, services more profitably." Apparently, the editors of this magazine at that time felt it ...

Marketing is one of those tasks that a lot of small businesspeople think they can, or simply must, do themselves. They have to control expenses somehow, and marketing through an agency always seems ...

What do you do when your market dries up? That was the question faced by Valley Blacktopping, an Eagan, Minn., paving contractor that for years had generated the bulk of its sales from the new ...

The remodeling sector is transforming rapidly in 2025. Contractors who wish to succeed must adopt digital-first approaches, homeowner personalization, video-based initiatives, and data-driven ...

Who controls the budget in most U.S. households? Women. According to a Harris Interactive study, women control 75 percent of household finances. Who makes the buying decisions in most U.S. households?