When conversational AIs like ChatGPT, Perplexity, or Google AI Mode generate snippets or answer summaries, they’re not writing from scratch, they’re picking, compressing, and reassembling what ...

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There are a lot of folks in the community saying that implementing structured data / schema on your pages will help you with AI Search visibility. But few have really tested it until now. And those ...

As marketers, we love a great funnel. It provides clarity on how our strategies are working. We have conversion rates and can track the customer journey from discovery through conversion. But in today ...

We are in the midst of an unstructured data revolution – with 80% of data likely to be unstructured by 2025, according to IDC. The rise of advanced analytics and in particular artificial ...